Meet Carrot, the most sexist dating app in history

By Enda Crowley on October 23rd, 2013

Well, it’s finally happened. Someone has created a dating app that mirrors the most misogynistic, old-fashioned model of dating it’s possible to imagine: ugly guys bribing women to go out with them on the promise of money, holidays or simply a free dinner.

It takes an especially barbaric and demeaning opinion of the fairer sex to come up with something as crude as Carrot, which proudly explains that money is the way to get women out of your league to agree to meet you.

Of course, this isn’t the first dating service of its kind. But I think it might be the first to come as an app with the sort of quick-fire, on-demand hook-up features normally boasted by Tinder and Grindr. Misogyny has gone real-time.

At first I thought this app had to be a spoof, particularly when I saw a picture of the founder, “Brandon Wade”. (This is a shot from the app’s press kit. I shit you not.)

Carrot Dating - Girls

But it isn’t: I downloaded the app and it appears to work. Though, to my untrained eye, it looks – somewhat hilariously – to be most popular with The Gays.

That makes sense, I guess. The daddy/boy dynamic is still a mainstay of gay culture and dating dynamics in a way that the trophy girl and rich bloated mess sort of isn’t any more for straight people.

The app is overrun with 'generous' homosexuals

The app is overrun with ‘generous’ homosexuals

As a feminist, to see a dating service specifically designed for gold-diggers does slightly turn my stomach.

Brandon Wade’s inspiration “came from his mother,” according to the company, “who told him that once he was successful and had the resources to be generous, he could turn the dating game in his favour. What the never-been-kissed MIT nerd found was not only love, but a solution for men like himself!”

Wade, I am given to understand, is already founder of, the leading sugar daddy dating website,, a millionaire matchmaking website, – where singles bid for first dates, and, the first travel dating website.

The worst thing about Wade? He might just be on to something. Yuck.